Systematic environmental analysis
A systematic analysis of the project and/or communication environment is particularly suitable for obtaining an overview of the different interests, relationships and power and influence structures within a project. This method can be useful at the start of a project, or when conflicts arise or communication with the project stalls.
The major advantage of systematic environmental analysis lies in the graphic representation of the relationships and balance of power between the individual actors involved and their capacity to influence the project. We usually use environmental analyses for group work with the individual members of a project team. Another possible use is for bringing in individuals who are not project participants, precisely because the latter are in a position to pose critical questions. The analysis results in a very clear picture of the relationship structures and interests, on the basis of which we can jointly plan the next steps in the project.